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Copywriting
What I learnt From Testing Thousands Of Google Ads
Testing Google Ads is a continuous process. Google has continuously made changes to the standard Google Ads text ad format in order to improve ...
Behavioural Insights
How To Eliminate Buyers Remorse So You Can Sell More
As marketers and salespeople, it’s important to understand how to eliminate buyer’s remorse if we want to sell more. We are always trying to promote ...